A new research from Nielsen reveals that Apple’s mobile operating system lost its second place position to Google’s Android in Q2 2010 in the USA market. According to Nielsen, Android’s share in the OS market peaked to 27% while Apple’s OS share managed 23% share. RIM maintained the leadership with 33% share. Microsoft Corp.’s Windows Mobile OS share slid to 11% when compared to 20% share it held last year.
This can open up new opportunities for the ISVs who are yet to mobility enable their products. Till date ISVs were facing challenges to mobility enable their product as the leading two Operating Systems were closed OSs and involves close collaboration with OS vendors. Android being an open operating system it creates an open environment and it becomes easier for ISVs to build and deliver applications to a higher number of target customers. Very soon we will see the shift in focus in mobile application from lifestyle and entertainment driven consumer applications to enterprise products, which will be big boost for Enterprise Mobility.
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